Word of Joy Music Festival
- Christian Word of Joy Music Festival
GMI Gospel Music International 
- GMI - Gospel Music International
From pop to (hard)rock, from Southern Gospel to Dance, all wellknown musical styles are represented in modern Gospel Music and distributed by Gospel Music International (GMI). GMI is a leading player in Gospel Music. As international record label and distribution firm GMI distributes more than 500 record titles each year. It also supports various Dutch and International Gospel artists. By organizing tours, concerts, providing consultancy and seeking cooperation with leading events it supports gospel music all over the world.
Christian Music Festival World of Joy
Website Development Firm Supershift, of which Michiel Nagtegaal was Creative Director in 2006, was asked by Gospel Music Int. (GMI) to develop a promotional website for a Chistian Music Festival called 'World of Joy'. Beside promotion the website would also function as a FAQ section and webshop. Michiel Nagtegaal created the online identity based on a delivered logo design.
Art Direction en graphical design
The main target group of the festival are young Christian people. Those people are standing in the middle of society and are perfectly aware of their potential and place in the world. The atmosphere of the website should be a combination between the rough casual of a regular music festival graphically resprented by rough edges, cut-and-paste, handdrawn elements and torn paper.
On the hompeage these elements are complemented by stock photography of happy people enjoying music. The photography is also chosen because of its representation of Christian themes as 'surrendering' and 'uplifting'. 
Description
Website Development Firm Supershift, of which Michiel Nagtegaal was Creative Director in 2006, was asked by Gospel Music Int. (GMI) to develop a promotional website for a Chistian Music Festival called 'World of Joy'. Beside promotion the website would also function as a FAQ section and webshop. Michiel Nagtegaal created the online identity based on a delivered logo design.
Fields
Art Direction, Creative Direction, Web Design
Date
2011
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